Using paid reviews to support your web-site
There are a number of web-sites that allows to order review of your site together with backlinks, the most popular and easy to use is SponsoredReviews.
Technically it’s easy to use:
- You sign up as an advertiser
- Go to “Manage opportunities”, create new one
- Then wait a little (about 1 hour as most people bid on opportunities there automatically)
- You select blog that you like and approve them to write a review
- You check results in few days and if something is not as expected you can issue dispute.
You will need to add some money to your account: paid attention to extra bonuses that you will have if you will add more funds.
That’s it! But as usually there are some ideas that you need to keep in mind.
Each opportunity text has “Requirements” part
To protect yourself from inappropriate reviews put there this text:
Here are some requirements for the review:– Please, don’t copy text from our web-site, write your own thoughts and ideas.– I’m not interested in the list of what I have on web-site, I’m interested in creative review. For instance, you might tell about benefits or opportunities that you see for your readers.– Required links should be spread across the text naturally– No cross posting. If you have more than one blog and both sites were approved for review the posts must be completely different.
If you pay 6$/review
- Don’t expect the review to be informative, it is more for SEO purposes.
If you need reviews for SEO purposes
- When creating opportunity put lower Maximum Price, the same people who bid for 60$ project will bid for your 20$ project as well.
If you pay 200$/review
- Don’t expect the review to be informative neither… check old posts on blog, it would be a good idea to contact author personally before you order the review.
Checklist for SEO-level reviews
- Good pricing + Google PR
- Niche
- Language (not all sites there are in English)
Checklist for expensive reviews
- Analyze old posts of author: check the number of comments. There should be a significant number of comments (not just like “Yes”, “Agree”)
- Check the content with copyscape.com to understand if the content is unique or is copied
- Check the number of paid posts (normally you can identify them by some outgoing links)
Not a mainstream
- Authors of “good” blogs don’t normally do these “reviews” on regular basis, so you won’t find them in a list of bids, instead you might need to do research yourself. But with sponsoredreviews it is hard to differentiate serial review writers from others of normal blogs, so the better idea might be search for interesting blogs manually with google or at linkedin/xing where you can check author’s background better, and then contact authors personally. For sure it is time consuming, but results are normally better.
Before ordering review
Make sure you did “silver bullet test” to find out the main keyword of your web-site as we discussed before. Paid reviews are just a tool, if you don’t know your keyword you won’t achieve any reasonable results in traffic or sales.